Integrating traditional and online marketing programs is a difficult task that has become a daily occurrence for the publishing industry. Whether you run a magazine, sells books, or distributed niche content; your customers are consuming your content through a host of technology enabled channels. email, SMS, digital Voice, as well as the emerging Web 2.0 channel all have a role within your organization.

Mansell Group provides solutions from automating subscription renewals to launching a multi-channel digital communications program that saves money and increases renewal rates.

The ONE Solution
Mansell Group can help a publishing leader with the following:

• Deliver triggered messages such as subscription renewals, affinity marketing messages, and dynamic content across a wide range of channels including email, SMS, and digital voice
• Integration with various SMS (subscription management systems), websites, and partners to build a customer marketing database that is complete with historical behavioral information
• An infrastructure that delivers millions of messages for hundreds of organizations that ensures timely and reliable message receipt
• Ability to customize content, track, and deliver dynamic messages based on profiles, behaviors and specific actions

Learn more about the ONE solution you need! Contact us today.