Financial Services


Websites, landing pages, cross-sell messaging, electronic bill presentment, as well as account notifications are all ways that financial institutions can leverage Technology Enabled Marketing. The financial industry is heavily regulated and any technology that is used must be extremely reliable, secure, and fully supported. Banks, credit issuers, investment advisors, and insurance providers all need the ability to easily communicate with customers.

With the emergence of online banking, mobile commerce, and electronic payments your customers expect and demand immediate digital communications. The financial industry is in a unique position to leverage technology for communications. Trust drives most successful marketing programs but is especially important for online, digital, and Technology Enabled Marketing programs. Mansell Group currently works with leading financial institutions to leverage technology to reach current and potential customers.

The ONE Solution
Mansell Group can help Financial Services firms with the following:

  • Deliver triggered or transactional messages such as account alerts, cross-sell up-sell messages, payment notifications, and summaries across a wide range of channels including email, SMS, and digital voice
  • Integration with various online banking platforms, websites, and external sources to build a customer marketing database that is complete with historical behavioral information
  • An infrastructure that delivers millions of messages for hundreds of organizations that ensures timely and reliable message receipt
  • Ability to customize content, track, and deliver dynamic messages based on profiles, behaviors and specific actions

Learn more about the ONE solution you need! Contact us today.

Mansell Group combines leading technology and marketing insight to drive customer communication programs including:

  • Email Communications
  • SMS Mobile Marketing
  • Broadcast Voice Messaging
  • Database Management
  • Customer Intelligence
  • B2B Lead Management

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